Brief we chose...
You have been asked to devise and make a promotional music video for the new act detailed below. As a new act, the record label is keen that this first release appeal to a wide audience and establish an image that is both recognisably unique and appealing to their target audience. With this in mind, their first release will be a cover version and will be used as a platfrom for future original releases. The record label is happy for this release to be any of the three songs listed below and would like you to choose whichever one you can make a dynamic promo for, as the key thing is to get them exposed!
Good Girlz Bad
Fiona(19), Sarah(18), Louise(21) and Chelsea(19) formed Good Girlz Bad in 2009n when they all responded to an advert in the Stage magazine (they are a manufactured band) and all went to performing art schools/were working on performing arts courses. They are signed to Sony BMG.
Sound: Funky pop
Ideology: Girl power makes comeback...with an edge
Influences: Spice Girls, Cyndi Lauper, Destiny's Child
Likes: Shopping, girly chats, travelling, independent women
Dislikes: Footballer's wives, being told what to do, copycats
We chose this brief as we liked the idea of creating a new girl band. This should be easy to cast as our group is all girls. Also, from existing knowledge of pop videos, we thought this would provide us with a broad creative spectrum. Pop videos seem to share small elements, but the actual visuals aren't all to a set format.
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