FINAL VERSION

EVALUATION

Evaluation

View more PowerPoint from Amy Clement

Fits into the general format that you would expect from a girl band i.e. lots of costume changes, multiple locations, ‘sexy feel’ with the dancing, make-up and costumes. There isn’t a performance with microphones or a dance routine as you might expect with a girl band, but there is lip syncing throughout to show a link between music and visuals. Music and visuals is also shown through cuts being quicker during faster parts of the song, and also the use of split screens in time to the music. In our video we have an intertextual reference to Guns n roses in my scene where I’m wearing a guns and roses top. We chose to reference this to show our edgy, rocky side and our name and typography’s are influenced by Gun’s n Roses name and logo.

In certain parts of the song, visuals match the lyrics. For example, when it says ‘rough neck all around’ I put my hand on Joe’s neck. Also, Laura comes over to me as if we are talking when it says ‘a little conversation maybe.’ At points where it says ‘us’ it shows a shot of all four band members walking towards the screen. Generally our video fits into what you would expect from a girl band, as if we had of gone with a more random video, it may have been hard to identify us as a band, and get across our ideologies. Also, where we are a new band signed to a major record label, we need to be well established with lots of shots of our band members.

According to feedback it was easy to recognise a running theme  between my digipak and poster, mainly because of the red black and white colour scheme. Also, the link of roses in our video with my digipak and poster shows that they are the same band. The overall feel of my digipak and poster is quite edgy rather than pop, which links in with our costumes and urban settings. Digipaks and posters contain certain elements which help to portray your band’s images ideologies, and makes them recognisable. For example, photos of the band, a logo, colour scheme and record label.

I found feedback useful when making our video as sometimes when making something, you fail to see the positive sides of it. Feedback was very encouraging overall, and criticisms were only minor. Some people originally commented during our first feedback session that the storyline was unclear, and we have since changed our video in order to resolve this issue by putting in some more clips of Joe.

During research and planning, I used Blogger to document the information I had found out about other artists, other music videos and music video directors. I used google youtube and wikipedia to find out this information. To make things more visually appealing, I used powerpoint and prezi. In construction, we used a flip camera to film the footage. We used our mobile phones during the process, by using the internet for lyrics, and to listen to the song in order to lip-sync accurately. iTunes was also used to import the song onto Final cut Pro. We used final cut to edit our video. Photoshop was used to construct my digipak and promotional poster.

In the evaluation stage, we used social networks, such as twitter and facebook to gain feedback on our video. We also uploaded our video to Youtube in order to portray it to a public audience. We currently have 165 views.

Response from our audiences

Feedback from our Media Class... on Prezi

This is the final version of my promotional advertisement. I changed the date on this one as I thought Valentines day would be more suitable.

Editing after feedback

Lyrics

WEBSITE

On the back of my digipak, I featured a website for our band entitled 'Studdedroses.co.uk.' I thought it would be a nice idea to create a sample of what our homepage would look like if we were to actually create the website. I did this using Photoshop and below is what it looks like:

EDITING

Today Megan is continuing to edit our music video.

In this session, she is editing the green screen section in which she is editing in the mug shot background.

Promotional advertisement

My promotional advertisement is very in-keeping with my digipak which it needed be in order for it to flow together. I used the image from the front of my digipak as it is promoting the digipak, so potential buyers know what to look for. I decorated the sides of my advertisement with studs to tie in our name with the poster. I also added in roses next to the album name for the same reason.  I chose to use this font for the release date as it is the font we used on our crime boards, and I wanted to tie our video into the advertisement.

DIGIPAK - FINISHED!

This is my front cover.

Throughout making my digipak, constantly in the back of my mind were the codes and conventions. All of the features of a digipak were included such as, our band logo, song list, group photos, a colour scheme, album title and also the specific logos needed (DVD symbol, Record label and Compact disc logo).

I am pleased with the overall look of my digipak. I think each section works very well with each other. The main colour scheme was based around both the logo and the dress code for our Scandalous music video. The hardest part for me was researching what needs to be in a digipak, including the copy right information. 

My digipak was relatively simple to make. The black and white images were made by changing the threshold. In some images, the threshold got rid of certain facial features, so I duplicated the base image and edited the duplicate image so the facial feature was present. The images themselves were pretty easy to edit as they were of high quality. The rose image used on my digipak was taken from our logo.

In terms of style of my digipak, I opted for the two discs. However, I decided to make a pocket for the DVD rather than a push in holder like for the CD.

Production Journal - 03/01/2012

In my free lesson today, I was hoping to carry on with my digipak. However, Photoshop keeps coming up with an error that I don't know how to resolve.